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Li-Ning Company Limited
Brand & Manufacturer VerifiedChina

Li-Ning Company Limited

Li-Ning Company Limited is a leading Chinese professional sportswear brand listed in Hong Kong (Stock Code: 2331) with operational headquarters in Beijing. Operating an asset-light brand model, it fully outsources production to partner factories in Asia and focuses on the design, development, and omni-channel marketing of footwear, apparel, and sports equipment. Adhering to a "Single Brand, Multiple Categories" strategy, Li-Ning successfully blends professional sports technologies (e.g., "Boom", "Jiang") with its premium "China Li-Ning" fashion line, leading the "China-chic" trend. With revenue reaching RMB 27.6 billion in 2024, it ranks at the forefront of China's sportswear market, serving as a benchmark for brand revival through cultural confidence and product innovation.

Strengths: Li-Ning's core strengths are its unique and profound brand cultural assets, combining the founder's national hero image as the "Prince of Gymnastics" with its leadership in the "China-chic" trend, building high emotional resonance and premium pricing power; concurrently, the company possesses top-tier product design and technological capabilities in professional domains like basketball and running, and as a single-brand company, demonstrates exceptional profitability and refined retail operational efficiency.

Weaknesses: Li-Ning's main weaknesses are the intense all-front competition it faces in the relatively saturated domestic market from Anta, Nike, and Adidas, creating significant pressure on growth space and market share capture; furthermore, its growth is heavily reliant on the single "Li-Ning" master brand, presenting a structural weakness in risk diversification compared to multi-brand groups, and its international expansion remains at an early stage with uncertain outcomes.
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ChinaFounded 19898K+ / 100
Listed onHKEX02331.HK
Last updated: November 2026·By VerityRank Research Team·Methodology

Listed market data

HK · HKEX · weeklyHistory →
Market cap
$4.4 B
Share price
HKD 14.47
1Y change
-17.8%
Recent change
+4.3%

11-02 → 11-03

Since first close
+564.3%

from 2004-06

· updated 2026-11-03

Financial history

Full market history
HKD 0$0HKD 6$2.0 BHKD 13$4.0 BHKD 19$6.0 BHKD 25$8.0 B2025-122026-012026-022026-032026-042026-052026-062026-072026-082026-092026-102026-11
MonthCloseMarket capChange
  • 2026-11HKD 14.47$4.4 B+5.2%
  • 2026-10HKD 13.75$4.2 B+10.1%
  • 2026-09HKD 12.49$3.8 B-8.4%
  • 2026-08HKD 13.63$4.1 B-10.0%
  • 2026-07HKD 15.15$4.6 B+2.9%
  • 2026-06HKD 14.72$4.4 B-19.1%
  • 2026-05HKD 18.20$5.5 B-10.0%
  • 2026-04HKD 20.22$6.1 B-5.5%
  • 2026-03HKD 21.40$6.5 B-5.0%
  • 2026-02HKD 22.52$6.8 B+10.2%
  • 2026-01HKD 20.44$6.2 B+9.5%
  • 2025-12HKD 18.66$5.6 B—
Monthly closes · 2025-12 – 2026-11 · Full market history

Ownership & Control

Shareholding as of 2026-06-30
Controlling entity
Publicly held — no controlling shareholder disclosed
Company type
Brand & Manufacturer
Insiders
19.91%
Institutions
40.33%(265 holders)
Free float
50.35%

Percentages are of total shares outstanding, aggregated from 13F-style filings via Yahoo Finance. Institutional figures reflect US-filed positions and may undercount owners filing elsewhere. No figure is shown where none is disclosed.

In the press

All coverage →5 latest headlines1
Headlines aggregated from public feeds. Sentiment tags are keyword-based, not editorial judgement.

Li-Ning Company Limited (stock code: 2331) is a leading Chinese sportswear company headquartered in Beijing, with its listing office in Hong Kong. Founded by Olympic champion Mr. Li Ning, the company has established itself as the second-largest domestic sports brand in China, trailing only Anta Group. With approximately 8,000 employees and a vast distribution network of over 7,800 sales points across China—including roughly 1,500 directly operated stores and 1,200 wholesale outlets—Li-Ning operates under a "single brand, multiple categories" strategy. The company adopts a brand + wholesale + retail asset-light model, utilizing 100% outsourced production with strict quality and supply chain standards managed across manufacturers in China, Vietnam, and Indonesia.

Core Business

Li-Ning's core business centers on footwear, apparel, and sports equipment, with footwear serving as the primary revenue driver and technology carrier. The company's competitive edge lies in its deep brand heritage, proprietary technologies (including 䨻 (Beng) lightweight technology and (Jiang) structural technology), and the successful integration of Chinese aesthetics with streetwear trends. Key product lines include the Fei Dian 3 Ultra and Chi Tu 6 Pro running shoes (ranked among the Global Top 5), the Way of Wade S basketball series (ranked China Top 1), and the premium lifestyle line "China Li-Ning" which defines the "Guochao" (national trend) movement. The company operates with in-house production for core technology footwear while outsourcing other product categories.

Global Presence

While primarily focused on the Chinese market, Li-Ning maintains a growing international presence through strategic partnerships and overseas retail expansion. The company leverages third-party manufacturing facilities located in China, Vietnam, and Indonesia to manage production efficiently. Distribution spans across all provinces in China with over 7,800 sales points as of end of 2024. Li-Ning's brand heat value stands at 81/100, positioning it as a leader in China's sports brand market and a defining force in the "Guochao" cultural phenomenon.

Key Strengths

Li-Ning's key strengths include its unparalleled brand heritage (built on founder Li Ning's Olympic champion image), innovative product design particularly in the "China Li-Ning" high-end fashion line, and continuous investment in professional sports technology. The company's success in the running and basketball categories—with products ranked among the Global Top 5 in running and China Top 1 in basketball—demonstrates its strong performance sports positioning. Li-Ning has successfully transformed from a traditional sports brand into a cultural symbol that seamlessly integrates athletic performance, Chinese aesthetics, and street fashion.

VerityRank Score

VerityRank Score of 81/100

Quick Facts

Headquarters

Beijing, Beijing, China

Founded

1989

Employees

8K+

Market cap

$4.4 B

Presence

30+ Countries

Listing

HKEX: HK
Categories
Textile & ApparelChildren's Clothing (For Ages 2-12) BrandsChildren's Clothing (For Ages 2-12) ManufacturersChildren's Everyday Wear IndustryChildren's Shoes IndustryMen's Apparel FactoriesMen's Bottoms IndustryMen's Clothing IndustryMen's Sportswear IndustryMen's Tops IndustrySports Gear BrandsSports Gear FactoriesWomen's Clothing IndustryFootwear BrandsFootwear Factory

15 categories · scroll for more

Related

Data Sources & Methodology

This corporate profile is compiled from publicly available sources including company annual reports, SEC/regulatory filings, official press releases, and verified third-party industry databases. Financial figures reflect the most recent fiscal year disclosures and are cross-validated across multiple independent references.

VerityRank Score is calculated using a proprietary multi-dimensional model evaluating market presence, financial strength, operational scale, innovation capacity, and brand influence. Individual dimension scores are normalized against industry peers and updated quarterly.

Disclaimer: This profile is for informational purposes only. VerityRank makes no warranties regarding completeness or timeliness. This content does not constitute investment advice or endorsement.

Key references: SEHK : ​​​2331​