Shenzhen Fuanna Home Furnishings Co., Ltd.
Fuanna
Shenzhen Fuanna Home Furnishings Co., Ltd. is a leading branded home textiles and furnishings company headquartered in Shenzhen, China. With “Artistic Home Textiles” as its brand core, it is positioned to provide comprehensive home textile and soft furnishing solutions for the mid-to-high-end Chinese market, covering bedrooms, bathrooms, and living rooms. Its core business includes bedding sets, duvets & pillows, loungewear, and extended home decor products. Leveraging a vertically integrated supply chain (with production bases in Shenzhen, Changshu, etc.) and a nationwide network of over 1,500 directly operated and franchised stores, alongside major e-commerce platforms, Fuanna achieves annual revenue exceeding RMB 3 billion. As an A-share listed company, its continuous original pattern design capabilities and mature brand retail operations make it a top player in China's home textile industry, currently focused on deepening its whole-home strategy and digital transformation.
Strengths: Fuanna's core strengths are its well-established “Artistic Home Textiles” brand positioning and powerful original pattern design capability, which form its distinct competitive differentiation and brand moat; concurrently, its mature omnichannel retail network (deep integration of offline stores and online platforms) ensures extensive market coverage and efficient consumer reach.
Weaknesses: Fuanna's main weaknesses are its high concentration in the fiercely competitive domestic home textiles market, making growth vulnerable to real estate cycles and fluctuations in domestic consumer confidence; furthermore, the brand faces the risk of an aging core customer base, requiring ongoing investment to attract younger consumers while contending with persistent pressure from rising channel costs amid intense competition.Read MoreShow Less
Strengths: Fuanna's core strengths are its well-established “Artistic Home Textiles” brand positioning and powerful original pattern design capability, which form its distinct competitive differentiation and brand moat; concurrently, its mature omnichannel retail network (deep integration of offline stores and online platforms) ensures extensive market coverage and efficient consumer reach.
Weaknesses: Fuanna's main weaknesses are its high concentration in the fiercely competitive domestic home textiles market, making growth vulnerable to real estate cycles and fluctuations in domestic consumer confidence; furthermore, the brand faces the risk of an aging core customer base, requiring ongoing investment to attract younger consumers while contending with persistent pressure from rising channel costs amid intense competition.
Listed market data
002327 · SZSE · weeklyHistory →- Market cap
- $678 M
- Share price
- CNY 5.47
- 1Y change
- -24.9%
- Recent change
- +0.4%
- Since first close
- -22.1%
11-03 → 11-04
from 2025-09
Financial history
Full market history- 2026-11CNY 5.47$678 M+1.9%
- 2026-10CNY 5.37$666 M-12.4%
- 2026-09CNY 6.13$760 M-3.3%
- 2026-08CNY 6.34$786 M-3.8%
- 2026-07CNY 6.59$817 M+10.9%
- 2026-06CNY 5.94$736 M-13.0%
- 2026-05CNY 6.83$847 M-7.3%
- 2026-04CNY 7.37$914 M+6.3%
- 2026-03CNY 6.93$859 M0.0%
- 2026-02CNY 6.93$859 M-0.1%
- 2026-01CNY 6.94$860 M+3.4%
- 2025-12CNY 6.71$832 M—
Ownership & Control
Latest available filings- Controlling entity
- Publicly held — no controlling shareholder disclosed
- Company type
- Brand & Manufacturer
- Insiders
- —
- Institutions
- —
- Free float
- —
Percentages are of total shares outstanding, aggregated from 13F-style filings via Yahoo Finance. Institutional figures reflect US-filed positions and may undercount owners filing elsewhere. No figure is shown where none is disclosed.
Shenzhen Fuanna Home Furnishings Co., Ltd. stock code: 002327 operates as a vertically integrated brand retailer of artistically designed home textiles and homewear, combining self-owned manufacturing capabilities with a strong brand portfolio anchored by the flagship "Fuanna" brand and sub-brands "Xin'erle" and "Weisha" to cover different market segments. The company's core revenue driver is Bedding Sets, which contribute over 68% of total revenue and are celebrated for artistic prints, with the Picasso co-branded series commanding a 40% price premium.
Beyond bedding, the company excels in Quilts and Pillows, including the patented "Space Silk Quilt" co-developed with the Chinese Academy of Sciences, alongside 3D breathable pillows. Home Textiles extend into artistic home-decor products such as hand-painted designs, while Wedding Textiles represent a special category where Fuanna is a significant market participant.
Vertically Integrated Manufacturing
Core manufacturing processes are handled internally to ensure quality control and design differentiation:
• Shenzhen facility: digital printing and embroidery
• Jiangsu facility: filling processing for quilts and pillows
• Basic sewing: outsourced to more than 30 contract manufacturers
This integrated model, combined with modern industrial parks in Shenzhen and Jiangsu provinces, supports Fuanna's positioning in China's mid-to-high-end home furnishings market with distinctive artistic design capabilities.
Quick Facts
Headquarters
Shenzhen, Guangdong, China
Founded
1994
Employees
5K+
Market cap
$678 M
Presence
Nationwide, China
Listing
SZSE: Listed
Categories
12 categories · scroll for more
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Data Sources & Methodology
This corporate profile is compiled from publicly available sources including company annual reports, SEC/regulatory filings, official press releases, and verified third-party industry databases. Financial figures reflect the most recent fiscal year disclosures and are cross-validated across multiple independent references.
VerityRank Score is calculated using a proprietary multi-dimensional model evaluating market presence, financial strength, operational scale, innovation capacity, and brand influence. Individual dimension scores are normalized against industry peers and updated quarterly.
Disclaimer: This profile is for informational purposes only. VerityRank makes no warranties regarding completeness or timeliness. This content does not constitute investment advice or endorsement.
Key references: SZSE : 002327