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Dayang Group - Trands

Trands

Dayang Group Co., Ltd. is one of the world's largest manufacturers of high-end suits and a leading men's formalwear customization expert in China. Founded by Li Guilian in 1979 and headquartered in Dalian, Liaoning Province, the company operates through an integrated model of in-house production and flexible OEM/ODM/MTM services. It focuses deeply on Custom & Group Apparel , providing corporate workwear (executive suits), personalized made-to-measure (MTM) suits, and small-batch customization for global high-end institutions in finance and aviation through its brands Trands and KEYYMEN, and has multiple times produced uniforms for the Chinese Olympic delegation. With an estimated 2025 revenue of RMB 3.5-4.5 billion, the company operates smart factories in Dalian, processing over 800,000 custom orders annually with a daily capacity exceeding 12,000 pieces, and employs approximately 6,500-7,000 people. Endorsed by figures like Warren Buffett and leveraging world-leading MTM technology, Dayang Group has successfully transformed from a traditional OEM giant into a digitally-driven "global customization expert." Strengths: Dayang Group's core strength lies in its world-leading MTM (Made-to-Measure) smart manufacturing capabilities, operating the world's largest single-site custom suit factory with proprietary AI body measurement and 5G intelligence cutting systems, processing over 800,000 custom orders annually and building formidable technical barriers in high-end suit customization. Endorsements from international figures like Warren Buffett have significantly boosted its brand recognition, making it a preferred partner for global premium corporate uniform customization. Weaknesses: Dayang Group's primary weaknesses include low financial transparency as a privately-held company, limiting capital market valuation references. Rising domestic labor costs and fluctuating import prices for high-quality wool continue to squeeze margins in its OEM business. Additionally, despite its strength in B2B customization, its brand awareness among mass consumers lags behind fast-fashion competitors.

Business Nature

Company: Trands Field: Nature Independent Production + Flexible Contract Manufacturing OEM/ODM/MTM. Possesses a fully integrated vertical supply chain spanning from fabric R&D to finished product manufacturing.

Core Business Areas

Custom & Group Apparel [Core Research Category] Corporate Workwear Specific Products: Premium executive suit sets, uniform shirts, corporate custom cashmere overcoats, executive made-to-measure MTM suits. Primarily serving industries with exceptionally high professional image standards, including banking, aviation, and finance. Group Uniforms Specific Products: National delegation entrance attire multiple-time manufacturer of Chinese Olympic Team ceremonial uniforms, elite private school uniform sets, large state-owned enterprise management-level uniforms. Event Apparel Specific Products: Business summit/forum custom suits, high-end private wedding team attire custom tailcoats, morning coats, corporate anniversary premium dress shirts. Personalized Customization Specific Products: Made-to-measure MTM suits/shirts (featuring personal name embroidery, hand-stitched buttonholes, custom lining options), full-canvas/half-canvas handcrafted suits, individual bespoke overcoats. Small Batch Customization Specific Products: Single-piece order high-end suit solutions via online platforms such as "Kaimen Bespoke"; workplace image packages tailored for small boutique enterprises including custom shirts and accessories. Specialized Scenario Supply Specific Products: Premium aviation ground crew/cabin crew uniforms, high-end property management staff suits, upscale restaurant/hotel host/manager attire, custom physician consultation white coats.

Industry Rankings

5Manufacturer Rankings in the Custom-made Clothing Manufacturers Industry

Mfr

6Manufacturer Rankings in the Group Clothing Suppliers Industry

Mfr

7Brand Rankings in the Custom-made Clothing Industry

Brand

9Brand Rankings in the Group Clothing Brands Industry

Brand

Corporate Report

Dayang Group Co., Ltd. is a Dalian-based textile and apparel manufacturer founded in 1979 by Ms. Li Guilian. As one of the world's largest suit producers, the company has evolved from a traditional OEM manufacturer into a global leader in Made-to-Measure (MTM) customization. The group operates as a privately held enterprise following the 2016 spinoff of its listed entity to Yuan Express, maintaining a vertically integrated supply chain from fabric R&D to finished garment production.

Core Business

Dayang Group's flagship product line centers on men's suits and tailored garments, which represent the absolute core of its business. The company produces over 1.5 million high-end suits annually, supplemented by men's shirts, outerwear, and formal coats. The group has also expanded into women's formal attire, including tailored suits and professional wear, capturing a growing share of the corporate uniform market. With an annual output capacity of approximately 10 million garments, Dayang serves both wholesale and direct-to-consumer channels through its multi-brand portfolio.

The company's competitive differentiation lies in its Made-to-Measure (MTM) capabilities, processing over 800,000 custom orders per year through its intelligent manufacturing system. Dayang operates three distinct brand tiers: Trands serves as the premium core brand targeting high-net-worth clientele, KEYYMEN focuses on B2B corporate customization and institutional uniforms for financial and aviation clients, and YOUSOKU addresses the mid-market fast-fashion customization segment. The group combines OEM/ODM contract manufacturing with proprietary brand operations, offering flexible engagement models from bulk production to individual bespoke tailoring.

Global Presence

Dayang Group maintains a significant international footprint with direct operations across more than 20 countries, supported by regional offices in North America, Europe (particularly the United Kingdom, Italy, and Germany), and Japan. The company's flagship manufacturing complex is located in the Pulandian District of Dalian, housing the world's largest single-site custom tailoring factory. In 2025, Dayang invested continuously in AI-powered body measurement technology and 5G-enabled smart cutting systems, achieving a daily production capacity of over 12,000 custom garments. The group employs approximately 6,500 to 7,000 workers as of late 2025, with annual export revenue from custom tailoring maintaining a steady range of USD 200-250 million.

Key Strengths

Dayang's competitive moat rests on three pillars: proprietary MTM technology patents enabling single-pattern, single-person customization at industrial scale; a fully vertically integrated production base eliminating dependence on external contractors; and the internationally recognized Trands brand, famously endorsed by Warren Buffett, which commands premium positioning in the global men's tailoring market. The group's ongoing digital transformation—emphasizing AI measurement and data-driven design—positions it as China's technology benchmark for high-end apparel customization and flexible manufacturing.

VerityRank Score

VerityRank Score of 85/100

VerityRank Score

85/ 100

Based on market presence, financial scale, operational capacity, and brand strength.

Quick Facts

Headquarters

Dalian, Liaoning, China

Founded

1979

Employees

6.5K+

Listing

Private / Unlisted

Data Sources & Methodology

This corporate profile is compiled from publicly available sources including company annual reports, SEC/regulatory filings, official press releases, and verified third-party industry databases. Financial figures reflect the most recent fiscal year disclosures and are cross-validated across multiple independent references.

VerityRank Score is calculated using a proprietary multi-dimensional model evaluating market presence, financial strength, operational scale, innovation capacity, and brand influence. Individual dimension scores are normalized against industry peers and updated quarterly.

Disclaimer: This profile is for informational purposes only. VerityRank makes no warranties regarding completeness or timeliness. This content does not constitute investment advice or endorsement.

Key references: Refer to the official company website and public filings.

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